Top 10 Indian Lifestyle YouTubers of 2025
- MarketinCrew
- Sep 17
- 3 min read
YouTube has become the go-to platform for discovering fresh ideas, daily inspiration, and relatable content. From fitness and travel to food, fashion, and everyday life hacks, lifestyle YouTubers are shaping how millions of Indians are changing their shopping behaviour. In 2025, the space is more dynamic than ever, with creators turning their passions into full-fledged communities. If you’re looking for authentic voices to add to your subscription list, here are India’s top lifestyle YouTubers who deserve your follow this year.
Top 10 Lifestyle YouTubers
1. Gaurav Taneja
Gaurav Taneja, aka Flying Beast, is a pilot, fitness coach, and YouTuber with three hit channels: Flying Beast, FitMuscle TV, and Rasbhari Ke Papa. Along with wife Ritu Rathee and their daughters, he shares daily vlogs, fitness tips, and travel stories.

2. Nikhil Sharma
Mumbiker Nikhil is a leading motovlogger known for blending travel, lifestyle, and everyday stories. With his candid style and authentic presence, he turns simple moments with family and friends into engaging, relatable vlogs loved by millions.

3. Prajakta Koli
Prajakta Koli, widely known as Mostly Sane, is a YouTuber, actress, and social media influencer. From comedy and lifestyle videos to Netflix’s Mismatched and Bollywood’s JugJugg Jeeyo, she’s become one of India’s most loved digital and entertainment voices.

4. Sourav Joshi
Sourav Joshi is an Indian YouTuber, vlogger, and artist known for his stunning artwork and engaging daily vlogs. With two popular channels, Sourav Joshi Vlogs and Sourav Joshi Arts, he shares his life, creativity, and art techniques with millions of fans across platforms.

5. Jannat Zubair Rahmani
A prominent actress and content creator, Jannat has captivated audiences with her engaging lifestyle content. With over 50 million followers, she shares fashion, beauty, and travel experiences that resonate with a wide audience.

6. Ashish Chanchlani
Ashish Chanchlani, a YouTuber from Ulhasnagar, Maharashtra, is loved for his hilarious vines and Bollywood dubs. Starting his channel in 2014, he quickly rose to fame and was honoured as Best Digital Influencer at the 2018 Dadasaheb Phalke International Film Festival.

7. Kusha Kapila
Kusha Kapila is a multifaceted personality, comedian, actress, and entrepreneur. She rose to fame with her satirical characters on social media, addressing societal issues with humor.

8. Aishwarya Sharma
Aishwarya Sharma is an actress and classical dancer who transitioned from engineering to acting. She gained recognition for her role in Ghum Hai Kisikey Pyaar Meiin and later participated in reality shows like Khatron Ke Khiladi 13 and Bigg Boss 17. Her journey reflects her adaptability and passion for the arts.

9. Karron S. Dhinggra
Karron S. Dhinggra is a lawyer-turned-fashion influencer known for his YouTube channel, The Formal Edit. He offers style advice and grooming tips, catering to modern men seeking sartorial guidance. His journey from law to fashion underscores his versatility and keen sense of style.

10. Kritika Khurana (That Boho Girl)
Kritika Khurana, known as That Boho Girl, is a fashion influencer celebrated for her bohemian style. Her content promotes body positivity and self-expression, inspiring many to embrace their individuality.

Conclusion
Lifestyle YouTubers have redefined how we consume content—bringing entertainment, inspiration, and practical tips right to our screens. The creators leading the way in 2025 are more than just influencers; they’re storytellers shaping modern Indian culture. Whether you’re here for travel vlogs, family stories, fashion tips, or fitness routines, subscribing to these channels is like adding a daily spark of creativity to your life.
FAQs
Who is the No. 1 lifestyle YouTuber in India in 2025?
There isn’t just one creator like Prajakta Koli leading in different lifestyle niches, inspiring millions through fitness, travel, and family vlogs.
What type of content do lifestyle YouTubers create?
Their content covers fashion, travel, fitness, food, daily routines, home décor, and personal vlogs.
Why are lifestyle YouTubers so popular in India?
They share relatable stories, useful tips, and authentic glimpses of their lives that connect with viewers.
How do lifestyle YouTubers earn money?
Through brand collaborations, sponsorships, ads, affiliate marketing, and merchandise.
Can upcoming creators still succeed in the lifestyle industry?
Yes, the space is competitive but wide open. Consistency, unique storytelling, and niche focus can help new creators grow.
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